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Tourism in Numbers

How many Brits choose Austria as their travel destination? What cities and regions do they visit most? How long are they staying? And what are the most visited sites?

 © Niederösterreich Werbung
We feel passionately about Austria - a country that enjoys a true renaissance amongst British travellers.

Tourism has been developing steadily and successfully over the past 50 years. The industry accounts for more than 8% of the annual GDP and represents one of the most important and fastest growing sectors of Austria's economy. Investments in the leisure sector are at record levels with money being put into transport infrastructure, enhancement of ski lift systems and summer sports infrastructure. These investments are geared to extend a sophisticated, sustainable, year-round range of tourism products with international appeal.

The number of British visitors keeps growing! Holiday-makers from the UK testify that the stunning scenery, the wealth of musical and cultural heritage, the warm friendly "Austrian Welcome", excellent value for money and the apparent "environmental consciousness and cleanliness" are key criteria for choosing Austria as their holiday destination. By offering the TOURMIS-Tourism Marketing Intelligence System we are delighted to be able to offer our tour operating industry partners a sophisticated online research tool that provides invaluable help when analysing holiday trends and exploring the potential Austria has to offer.

A thorough marketing approach, passion about the product and reliable partners provide a sound platform to do business. We look forward to working with you!